Well a couple of days ago I read this article called "Porsche Zooms Ahead of the Pack" written by Gail Edmonson. This article was actually in Business Week Online. The main theme is this article is how Porsche is trying to lower their costs to produce the car while improving their quality. Porsche’s are absolutely grea
t cars. They are maybe the cheapest cars that could actually keep up with a Ferrari; while a Ferrari F430 costs about $200,000 a Porsche Turbo will cost you about $125,000. Now back to the article, the author mentions that Porsche’s revenues are actually going 2 times as much as they are today 5 years from now. The revenue is Porsche’s income without taxation and costs. This does not necessarily mean that they are going to double their profit but it could also mean that they are simply doubling their costs. This is a huge step for Porsche after them almost going into debt in 1993 (the time when they made the ugliest cars in Porsche’s history).
t cars. They are maybe the cheapest cars that could actually keep up with a Ferrari; while a Ferrari F430 costs about $200,000 a Porsche Turbo will cost you about $125,000. Now back to the article, the author mentions that Porsche’s revenues are actually going 2 times as much as they are today 5 years from now. The revenue is Porsche’s income without taxation and costs. This does not necessarily mean that they are going to double their profit but it could also mean that they are simply doubling their costs. This is a huge step for Porsche after them almost going into debt in 1993 (the time when they made the ugliest cars in Porsche’s history). 
Wendelin Wiedeking is Porsche’s Chief Executive and as Edmonson says "Wiedeking's winning formula at Porsche is making high-performance sports cars with Toyota-like quality at a competitive price." Now as you read that quote you might think to yourself…Toyota-like quality?? Don’t Porsche’s have way better quality than Toyota since they do cost way more? Well the thing is that Porches do have some problems. For example, when the Cayenne was first released, all of them were assembled in the same facility as VW Touaregs since they had similar parts. What happened with this was that the Cayenne suffered many problems such as wind noise and electrical problems. These problems got so bad that it actually reached about 233 problems per 100 cars.Well this is the problem in which Porsche is seeking help from Toyota; well everyone knows
Toyotas last forever. So now what is going to happen is that Porsche will send many people to Japan to learn more from Toyota and with that improve Porsche’s quality; which for me to be quite honest they don’t really need it. They already make some the most amazing cars in the world with tremendous quality and I really can't wait to get my two eyes the brand new Porsche 911 GT2! It is already on their website; check it out and sooner than later I'll write a review on it.
Toyotas last forever. So now what is going to happen is that Porsche will send many people to Japan to learn more from Toyota and with that improve Porsche’s quality; which for me to be quite honest they don’t really need it. They already make some the most amazing cars in the world with tremendous quality and I really can't wait to get my two eyes the brand new Porsche 911 GT2! It is already on their website; check it out and sooner than later I'll write a review on it. 
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